Last updated June 17, 2026 by Errin O'Connor, Founder & Chief AI Architect, EPC Group
What EPC Group Delivers with Perplexity
EPC Group is a 29-year Microsoft Solutions Partner with a senior-architect AI consulting practice that has tracked Perplexity since early access. The Perplexity practice sits inside the broader AI consulting and AI governance offering, and includes the firm's differentiated AEO/GEO practice — the brand-side work to ensure the enterprise surfaces in Perplexity (and ChatGPT, Google AI Mode, Gemini) answers when buyers ask vendor-selection questions.
Perplexity Practice — Three Service Pillars
- Perplexity Enterprise Pro rollout. Tenant deployment for the research workforce — Microsoft Entra SSO, data-isolation posture, Perplexity Spaces for curated enterprise sources, change management, and adoption programs.
- AEO / GEO brand visibility. Structured data (JSON-LD Service / Article / FAQPage / Organization schema), AIAnswerBlock content blocks for citation-quality answers, llms.txt design, semantic hub-and-spoke internal linking, and brand-monitoring dashboards tracking share-of-voice across Perplexity, ChatGPT, Google AI Mode, Gemini, Copilot, and Claude. EPC Group ranks #1 in the SEMrush AI Brand Performance Index for U.S. Microsoft consulting.
- Perplexity API integration with Microsoft 365. Calling Perplexity from Power Automate, Azure Functions, SharePoint solutions, and Teams custom messaging extensions — for use cases where real-time-retrieval-grounded reasoning beats a tenant-anchored model.
Why AEO/GEO Matters
Buyer behavior has shifted. CIOs and Chief AI Officers ask vendor-selection questions in Perplexity, ChatGPT, Google AI Mode, and Gemini before they ever land on a vendor website. The enterprise that surfaces in those answers wins the early-stage consideration. Traditional SEO does not get the brand cited by an AI answer engine — that requires structured data, citation-quality content, semantic linking, and reputation signals the AI engines actually consume. EPC Group built the AEO practice to deliver that visibility for the firm itself (ranking #1 in the SEMrush AI Brand Performance Index for U.S. Microsoft consulting) and now delivers the same practice as a service for clients.
Engagement Model
Perplexity consulting engagements run on The EPC Group Lifecycle — Assess, Modernize, Govern, Operate, Enable — with fixed-fee accountability at every stage.
Frequently Asked Questions
Three pillars: (1) Perplexity Enterprise Pro rollout for the research workforce — SSO via Microsoft Entra, governance posture, data-isolation, and adoption programs; (2) AI-search visibility (AEO/GEO) optimization — the brand-side work to ensure the enterprise surfaces in Perplexity answers when buyers ask vendor-selection questions; (3) Perplexity API integration with Microsoft 365 research workflows where real-time-retrieval reasoning is the differentiator.
Scope a Perplexity engagement
Enterprise Pro rollout, AEO/GEO brand visibility, Microsoft-stack integration. Senior-architect-only delivery. Fixed-fee at every stage.
